Marketplace
Advertising
Services
Online marketplaces are no different than real-life marketplaces. There is a lot of competition. But, imagine your product on top of a list of similar products your customer is searching for. That is what Marketplace Advertising is all about. It is like opening a shop in the busiest online bazaars, like Amazon and Flipkart, and promoting it to the customers. We pride ourselves on being the best e-commerce ads agency for your business. With the help of our services, you can make your business more visible on the trendy hotspots of the online marketplace.
Sub Services for Marketplace Advertising That We Offer
Product Listing Optimization
It is crucial for any business that their product listing is not only discoverable within the first few pages of a search query on an online marketplace but is also captivating enough to drive conversion. To ensure that happens, we fine-tune your listing with compelling titles and descriptions and add eye-catching images. We also optimize your listing with a bunch of well-placed keywords.
Keyword Targeting
A strategic selection of keywords is your product’s best bet to stay on top of the list. After all, every search query is a keyword. We perform a thorough analysis and create the best combination of keywords, both long and short-tailed, and integrate them into your listings for improved visibility.
Ad Campaign Management
There is always a strategy behind crafting the perfect ad and then placing it in the right place for customers to find you at the right time. Our team relies on tangible results from the campaigns we drive. From creating resonating copy for e-commerce ads to optimizing bid strategies and from strategic ad placement to driving conversions, we cover it all.
Competitor Analysis
In the context of online marketplaces it is important to analyse your competitor and their every move. To make things easy, we do that analysis for you. Based on your niche we find the top contenders in your field to analyse how and what they are doing, if that resonates with the customer base, and how we can do the same thing but in a unique way for you to help drive results.
Display Advertising
Throwing a few visuals into your website or on third-party websites and hoping for the best is not a very strategic approach when it comes to advertising. This is why we craft visually compelling ads that have the perfect blend of resonating color palettes and words in various formats that help you create an immersive brand experience for your audience.
Review Management
Reviews are like character certificates but for your products from their customers. Our team carefully finds positive reviews and feedback and optimizes them to be more visible to other potential customers. Apart from that we also address constructive feedback and concerns to maintain a healthy customer relationship.
Cross-Channel Integration
Just optimizing a listing is not enough to be successful in the vast landscape of online marketplaces. This is why we create and optimize your marketplace ads strategy to be integrated with multiple channels. From social media platforms to search engines, we ensure your ads are captivating and resonate with your customers to drive more conversions.
Why choose Baheri Media for Marketplace Advertising?
At Baheri Media, we say we are the best e-commerce ads agency for your business, we mean it. We are a team of digital marketers with expertise in several facets of the online world, along with Marketplace Advertising. With our expertise, we bring you a unique set of advantages that will help your brand shine in the marketplace forefront.
How do we work?
At Baheri Media, we follow a simple and precise 4-step structure:
We begin our journey with a little research and a lot of analysis. From competitors to keywords, we leave no stone unturned. We gather a deep understanding of your product, brand voice, and the type of target audience you have. We analyse competitor strategies and understand customer intent and behavior for a better grasp of your business needs.
Next comes the crafting part. Armed with data from every aspect of your brand story, we set out to create customised strategies. We figure out which marketplace will bring you the most results, find the best places for marketplace ads, chalk out the outline for the ad campaigns, create ad copy, and divide your budget in a cost-effective way for bidding wars.
With the strategies in place it is time to put our plans into action. This phase includes the execution of our ad campaigns and making them live. Think of campaigns like Amazon ads and Flipkart ads. We optimize your listings with the proper keywords and other things and post them, on the platforms we single out in the strategizing phase. Our team ensures every aspect aligns with our strategies for effective results.
This stage is where we bring forth our commitment to transparency to you. We collect data from the results of our marketplace advertising efforts and provide detailed insights. Every report outlines and highlights important metrics like conversion, CTRs, impressions, and ROIs. These are presented to you regularly so you can make informed decisions about your marketplace advertising strategies.
Request a custom marketplace advertising plan now.
Get Free QuoteFrequently Asked Questions (FAQs)
How is marketplace advertising different from traditional advertising?
Marketplace advertising is specific to online platforms where customers are actively searching for the kind of products you offer. It places your ads directly in front of users with the highest purchase intent.
What marketplaces do you support for advertising?
Currently, we support Amazon, Flipkart, and Myntra for advertising.
Do you manage entire ad campaigns?
Yes. We provide end-to-end ad campaign management, from bidding optimization to strategic e-commerce ads placement, we do it all.
How do you ensure consistency across different digital channels?
Our cross-channel integration services help us create and spread a unified brand message across social media channels, your website, and marketplaces.
How can I track the performance of my marketplace advertising campaigns?
We provide continuous and updated reporting on data and analytics. You will have access to data like impressions, clicks, conversions, and more.